Ok, I don’t really want to be one of those stupid people who say, “We’re two weeks into 2018, only 50 more weeks in the year! Are you on track to meet your goals?” But let’s be honest, time has a tendency to slip away from us when we’re not paying attention or tracking out progress regularly.
You Get Paid What You Deserve
I’m one of those rare capitalists that believes the government has an active responsibility in regulating the “free market” and making sure that the wealthiest among us don’t subjugate the poorest among us.
Why I’ve Gotten Back Into SEO in 2018
I’ve talked a fair bit over the last year or so about how in late 2016 we stopped taking on new SEO clients and re-homed the ones we had, essentially closing down a very nice SEO business that we’d had for about six years.
Understanding the Assets You’re Investing In
Over the last month, I’ve spoken a fair bit about how the purpose of your business is to spin out positive cash for you and to grow in value as an asset. I talked about this when I was promoting my Authority Matrix program (join the waitlist for next time it opens in March 2018) because that’s all about building authority sites as a medium to long-term business asset.
My Personal View of Success
A couple weeks ago, I wrote an email that talked about how one of the key components of being successful was to actually know what success looks like to you. I was kind of surprised by the feedback I got on this email because it ranged from confusion to a sense of helplessness all through way through to people who loved the fact that they were in control of what success meant to them.
Not Everyone is Failing
The mistake that people make that probably irritates me more than any other is when they fail at something, they widely declare that the whole thing they’ve failed at is dead.
The Top Job is Hard
Yesterday, the Golden Globes happened and as usual, the Hollywood types decided to use their night of congratulating each other to lecture the rest of the world on morality and “celebrisplain” politics to their simple-minded audience.
Establishing a Rapport With Your Audience
One of the most fundamental elements of successfully building a following is establishing a rapport with your audience. When you think about it, 95% of the communication flow will be unidirectional – you talking to them – but your goal should be to create a situation where they feel as though you’re having a conversation with them.
Idealism vs Realism
Reality is a pretty subjective idea for most people. Your version of “reality” and my version of “reality” are usually a little bit different.
Don’t Be Delusional
Having delusions is a mental disorder.
If you tell your audience that something you do is considered the best in the world because other people who aren’t qualified to adjudicate that situation say you are, then you’re delusional.