I’m a pretty unflappable sort of character. There really isn’t much in life that worries me or freaks me out. I happily admit that when I see other people bleeding that I get a bit twitchy, but my own blood and injuries generally don’t worry me too much.
Your Life Is Not A Vision Board
There’s this thing that I find really useful when I want something in life, it’s called “Hard Work” and it seems to be pretty effective. I know, for many people the words “hard” and “work” used next to each other in the same sentence in that particular order is incredibly off-putting, but seriously, hear me out – it’s really, REALLY effective.
Struggling With Time
I’m going to come right out and say it, I struggle immensely with time management. I’m terrible at making sure that I have enough time in a day to do everything I want to do and even worse at prioritising my day.
Focusing On Your Bottom Line
When it comes to building your business, everyone always talks a lot about how you have to add value to your customers and deliver solutions that move the needle for them. That’s a critical step in developing lasting relationships with your clients and of course, it helps you create a sustainable business…
Maybe This Isn’t For You
One of the advantages of running something like Casual Marketer is that I get to talk to a bunch of people in various stages of starting their own online business. Most of the people I speak to have a pretty clear idea of what they want to do, but perhaps there are a couple things they lack direction on or need a bit of guidance on.
Launching Your Products
When I started learning about online marketing back almost ten years ago, one of the very first information products that I stumbled across was Jeff Walker’s iconic Product Launch Formula. This was the first version of the product and it was entirely revolutionary in its systematic approach to launching new products online.
Focussing On What Matters
There is this strange phenomenon that I’ve started noticing with my own daily activities and in watching how other people work. The busier I sometimes get, the more time I waste on stuff that doesn’t seem to matter.
Blurring The Audience Line
There are tons of people we could probably all know just by saying one name and these individuals have become famous or depending on the circumstances, infamous. Many of these individuals probably have no discernible talent other than they seemingly know how to manipulate the media into building them an audience.
Manifesting Failure
My mother always has these little sayings and one-liners she trots out at just the right time – it’s the Irish Newfie storytelling thing. When I was growing up she’d tell me, “What goes around, comes around” when someone did something mean or “Every dog has its day” when you’d unexpectedly have good fortune.
Taking The Day Off
I woke up this morning with a really great idea. I grabbed my phone and wrote down my idea in Evernote so that I wouldn’t forget it. My intention was to get some things out of the way by around lunchtime then come home and spend the afternoon turning this idea into something useful