Earlier this evening I was watching some Luke Cage episodes on Netflix trying to recover from a long day when I saw a question flash across my phone while scrolling through Facebook Groups.
Investing In Your Business
One thing that gets people riled up and feisty is when someone tells them they aren’t investing enough in their business. It’s one of those things like politics and religion that I rarely comment on unless I’m looking for an argument with someone.
Counting Your Chickens
It takes a considerable amount of effort to not get too excited about a new idea as we discussed yesterday when looking at the idea of doing more comprehensive research. In my mind the desire to skip the research phase of business development doesn’t come from sloppy behaviour or even just plain excitement, it comes from a deeper darker inherent form of greed.
Researching Your Next Business
When you’re thinking about starting your own new side-hustle business, it all gets very exciting. You think of all the potential products and services you can sell, you start planning your website, reserving your social media accounts and if you’re anything like me, you start thinking about the income it might generate.
Selling Other People’s Stuff
Yesterday in my blog post, I talked about the importance of diversifying your income streams when building our your businesses. Obviously, that email and blog post resonated with a bunch of you because I’ve had numerous replies asking questions about ways to diversify your income sources if your business is predominantly online.
The Value In Diversification
Earlier in the week, I was having lunch with one of the guys I work with in my day job and he asked me what I was going to do over the long weekend coming up. I told him that I was going try and finishing implementing a new shopping cart into one of my sites, I might sit down and plan out my next book, I will probably write an issue of the newsletter and if I have some spare time I’ll probably start working on a new video course.
Tenacity Is A Skill Worth Having
Today I was on Facebook and came across an interesting post on Medium by my friend, Dan Norris. I’ve known Dan for quite a while, back in the day I was writing a blog called “Startups Down Under” and he reached out to me via email to talk about VCs and the startup industry in Australia. I was on his podcast one time where the interview was so massive that he had to spread it across like two or three episodes. And over the years we’ve been in groups, circles and communities together.
Making Lemonade
A couple weeks back I mentioned that I was inspired to work on a new course that was to be delivered by email. The platform (Highbrow) that had contacted me to do the course seemed interesting – I liked their model. Before I contacted them back I took a couple of their courses and looked around at their site to see if I could understand their revenue model.
The Importance Of Congruence
Yesterday I had a conversation with someone who bought a half hour of my time using the Tech Talk option on the Casual Marketer site. This person had an idea they wanted to run past me for their online business and they were looking for some perspective. Those sessions are really good for that, so for $150 that’s exceptional value.
Having Checkpoints In Your Business
Today was spent going through my business and evaluating where I was at against my business plan, aspirations and goals. I probably take a timeout once every six to eight weeks and go over where I’m at, make changes to my plans and critique where the business is at.